Over 40 photographer entries submitted

Over 40 photographers submitted their creative artwork for an opportunity to be part of the #Nikonxinkopia photographer showcase. The LOOK BEYOND theme called for photographers to consider stretching their imagination to submit entries that provided a different perspective, but that inkopia customers would still buy to put on their walls.

Our special guest judge, Nisrine El Lababidi, along with the Nikon team deliberated over all the entries to shortlist them down to 10 for the final selection. These 10 are now showcased on the inkopia.com/nikon page where you can view and purchase their work as prints or on canvas until the end of May.

Guest judge Nisrine El Lababidi talks about selecting photographers 

Nisrine spoke to our team about the judging process and the calibre of photography that was submitted. Here are her responses…

The competition called for photographers to submit six pieces of their best work to be featured and sold on inkopia. What was your first impression of the photographs that were submitted? 

It was beautiful to see the talented photographers and the diversity of each of their interpretations of the competition topic. It was particularly nice to travel the world through their lens.

Of the final 10 photographers that were selected to be part of the showcase on inkopia.com/nikon what would you say about their style(s) to people at home purchasing photography?

I think the photography styles we saw submitted for the #Nikonxinkopia photographer showcase fit nicely with many interior styles and evoke great emotion too.

‘’Photography as wall décor can alleviate the atmosphere in any room.’’ Do you agree with this statement and why?

Photography is a beautiful addition to any space, I often incorporate photography art into projects as an extra visual layer that extends beyond the space especially when spaces are tight and you need that extra dimension to add emotion, personality or even just colour to a wall. It is also often a great conversation starter especially when you know more about the photographer and the story behind the photo.

Lastly, we would love if you could share your top 3 tips on how photography can be infused with interior design from your own experience.

Here are my top 3 tips:

  1. Use photography to add an extra dimension to a space. If used as a huge art, it can become focal to the room and the entire interior scheme can be built around it.
  2. It can also be used to determine the colour palette of a space
  3. Several photographs can be used together to tell a story.

Nisrine El Lababidi

Harf Noon Design Studio

Since the setup of Harf Noon Design Studio in 2014, the studio has produced work from small apartments to vast penthouses. Handling mostly residential projects, the studio has also done numerous commercial offices and showroom styling projects as well as objects of design ranging from carpets to home accessories and art. Just like art, Nisrine’s ethos is that stylish doesn’t necessarily mean more layers, more adornment, more ‘show’ but rather the biggest luxuries are a sense of calm, space, light and beauty – where simplicity can be as much of a statement as adornment. Nisrine loves creating a multi-layered, stimulating sensory experience. Through an exploration of materials, colour, forms, and an intuitive juxtaposition of contemporary and vintage, architectural and organic, graphic and instinctual, she curates a wealth of experience into every space.

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